The GUÍA MÉDICA HISPANA (Hispanic Medical Guide), a printed magazine produced entirely in Spanish, is an invaluable reference tool for information on HEALTHCARE PROVIDERS that WELCOME THE HISPANIC POPULATION.
Healthcare providers now have the most effective vehicle to reach the Hispanic population directly, in their own language! The GUÍA MÉDICA HISPANA, a field-specific publication, is the perfect solution for the existing gap between the difficult-to-navigate healthcare market and the Hispanic population.
In the same way, the Hispanic population now has easy access to information in Spanish about healthcare providers that want to connect with them. For Hispanics, knowing that a healthcare provider advertises in their own language is a key factor that greatly influences the decision to choose a healthcare provider.
The GUÍA MÉDICA HISPANA has the three crucial elements needed to connect both worlds: It is a field-specific publication, it is entirely in Spanish, and it will be distributed for free.
Although most of them are bilingual, Hispanics want to receive your message in Spanish (about 70% of them speak Spanish at home!). They want to know that you welcome them to your facility, accept them, and respect their language and culture. And that's exactly what the GUÍA MÉDICA HISPANA is trying accomplish by connecting healthcare providers with the Hispanic community.
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